Curriculum Overview

Maynard Media Academy At-a-Glance

Session 1 Intersession Activities Session 2

Day 1

  • Opening activities, personal histories
  • Development plans
  • Role of leade
  • Professional image

On the Job:

  • Work on project.
  • Visit departments and meet key players
  • Use each skill set learned in Session 1
  • Keep journal and update development plan

Day 1

  • Opening activities
  • Development plan and project updates
  • Your company culture and how to survive
  • Management styles
  • Case study

Day 2

  • Newspaper field trip
  • "Life of a newspaper" department visits
  • Supervisor perspective

Month 1

  • Coaching calls: OTJ plans and sharing learning. Share examples of skills used.

Day 2

  • Uses of power
  • Style assessment discussion
  • Cultural awareness
  • Speaking to diverse workforce
  • Practices

Day 3

  • Debrief field trip
  • Decision making as a leader
  • Simulation: Day in the life of new supervisor

Month 2

  • Call: Present and discuss project plans. Peer/facilitator coaching.

Day 3

  • Maynard Fault Lines
  • Activity
  • The art of listening
  • Listening practice
  • Biases, stereotypes, assumptions
  • Activity

Day 4

  • Engaging employees
  • Core leadership communication skills
  • Practice
  • Speaker: Engagement

Month 3

  • Time Mgt. e-learning

Day 4

  • Learning journey: field trip to different communities
  • Find things representing the community
  • Surprises
  • Debrief field trip

Day 5

  • Setting expectations and accountability
  • Feedback skills
  • Practice
  • Rewards/recognition

Month 4

  • Call: Development plan reviews, managers/participants

Day 5

  • Being an influencer and change agent
  • Reactions to change
  • Speaker: Change
  • Case activities: challenges in influencing change

Day 6

  • What is a coach?
  • Coaching Skills
  • Difficult discussions
  • Practice
  • Adapting to the individual employee

Month 5

  • WebEx: Measuring and communicating results with management and employees

Day 6

  • Nature of conflict
  • Role of diversity and emotions in conflict
  • How to be a facilitator
  • Conflict resolution process/skills
  • Practice

Day 7

  • Reviewing performance, ongoing vs. once a year
  • Practice
  • Performance Management case
  • Facilitating meetings
  • Process and skills

Month 6

  • Call: Plan for next session. Personal and communication style assessment assignment.

Day 7

  • Building a high-performing team
  • How you can influence decisions on staffing
  • Value of diverse team
  • Right people, right jobs
  • Recruitment discussion

Day 8

  • Project management tools and processes
  • Activities
  • Basic Budgeting
  • Activities
  • Develop project ideas
 

Day 8

  • Selection best practices
  • Behavioral interviewing
  • Practice
  • Case: Analyzing "fit" and building a team
  • Orienting and training new employees

Day 9

  • Presentation skills
  • Analyzing an audience
  • Making a business case.
  • Speaker: What management wants.
  • Practice
 

Day 9

  • Creating a "team environment"
  • Skills for fostering teamwork
  • Practice
  • Ethical leadership
  • Activity: Where I stand

Day 10

  • Work in teams on project plans and making business case
  • Motivating speaker
  • Reflection: Learnings
  • On-the-job planning

Program Follow up

  • Formal/informal alumni networking
  • Annual alumni web conference
  • Progress tracking
  • Mentor/mentee conferences
  • E-learning sessions

Day 10

  • Mentor/mentee session
  • Giving back, career discussions
  • Reflection: Learnings
  • Motivating speaker
  • On the job planning

http://www.maynardije.org/programs/mediaacademy/curriculum/

Copyright © 2008  Robert C. Maynard Institute for Journalism Education