Maynard Management @ Kellogg
Kellogg School of Management
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What They're Saying | ||
"The MMK program helped me clarify my goals, expand my horizons, and increase my com- mitment to diversity. It helped to broaden my understanding of cultures outside my own Asian American community and reinforced that we have much in common and much more progress we can make together. MMK gave me the confidence and skills to advance my career."
Randall Yip | ||
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View photos of the 2005 MMK Class |
The Maynard Institute prides itself on generating news media leaders who operate effectively in both multicultural and multimedia environments. Maynard Institute programs offer:
- An intensive, hands-on approach.
- One-on-one attention in small groups.
- Faculty from the nation's leading news organizations and universities.
- Immersion in new media and new technologies.
- Diversity in the curriculum, faculty and participants.
- An extensive network of graduates, including prize-winning journalists, managers and publishers—colleagues for a lifetime.
CURRICULUM
- Budgets and Finance
- Advertising and Marketing
- Organizational Management
- News and Technology
- Human Resources
BACKGROUND
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Since 1985, MIJE has conducted the Maynard Management Program at Northwestern's Kellogg Graduate School of Management in Evanston, Ill. The program was developed under the guidance of an advisory committee of senior newspaper executives. It now ranks among the top newspaper management programs in the country.
MIJE created the program to increase the number of minority media managers in both editorial and business departments. The program has graduated hundreds of participants who now serve in the senior levels of their organizations as publishers, executives and managers.
The rigorous Maynard Management Program @ Kellogg immerses participants in financial management, budgeting, organizational behavior, human resources, advertising, marketing, business operations, editorial processes technology and its effects on news. Case studies help participants examine timely industry issues and trends.
Faculty from Northwestern's J.L. Kellogg Graduate School of Management and Medill School of Journalism join leading management consultants and newspaper executives in teaching and mentoring participants.
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What They're Saying | ||
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"I can truly say that the Maynard experience helped lay the foundation for the next phase of my career. The session enhanced my appreciation for the business issues challenging the industry and gave me the confidence not only to dream bigger dreams but to reach for them. I left the Maynard Program more committed to the newspaper industry and to my own career than when I arrived."
Debra Adams Simmons |
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View photos of the 2005 MMK Class |
FEE AND EXPENSES
The total fee is $12,000. The fee covers the on-campus tuition and includes lodging, breakfast and lunch at Northwestern University.
Dinners are not included. Ten percent of the fee must accompany the application and is non-refundable; the remainder of the fee is due four weeks before the start of the program.
WHO SHOULD APPLY?
Newspaper managers from news, business and online departments, with a high potential for advancement. Company sponsorship is required.
While the Maynard Institute emphasizes participation by people of color, the program is open to all journalists.
TO APPLY
Download 2006 MMK application ( PDF).
Some fellowships are available. Contact Amanda Elliott at aelliott@maynarije.org for more information.
APPLICATION DEADLINE: May 1, 2006